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Digital Gold

Digital Gold is a mode of buying and selling gold digitally, without having to store it physically. This ensures that while you enjoy the benefits of buying gold, such as price appreciation, you don’t have to worry about the hassles like storing it safely. Axis Bank enables you to buy Digital Gold online through the official website or through the mobile banking application.
When you buy Digital Gold, not only is the transaction securely carried out online, but you can also purchase it for as low as ₹10 instead of having to spend a minimum amount required to buy physical gold by its weight. If you want to sell or redeem Digital Gold, you can sell it instantly and get the funds credited to your account seamlessly. You can also opt for delivery of the gold coins against the gold balance in your account. The physical gold can either be delivered to you or you can exchange it for physical gold at designated offline and online jewellery outlets.
Safe Gold is a product of Digital Gold India Pvt. Ltd. The gold purchased electronically is physical gold. Axis Bank is a provider of payment platform for purchase/sale of Digital Gold and is not liable for the actual product.

Digital Gold from Axis Bank
Features & Benefits
Buy, Sell & Delivery
FAQs
Terms & Conditions

Why Digital Gold from Axis Bank

You can easily buy Digital Gold online through our official website or mobile banking app, eliminating the need to visit a jewellery store for your purchase.

If you want to purchase gold and use it as a monthly savings plan, a Gold Systematic Investment Plan allows you to buy gold regularly with a fixed amount, each month. This way, you can decide your budget while purchasing Digital Gold.

Every unit of Digital Gold is backed by the purity of 24K (99.5% purity) physical gold. When you redeem Digital Gold for physical gold, a quality assurance and purity certificate is issued for the same.

After purchasing Digital Gold online, you can choose to have it redeemed for physical gold that will be delivered to your doorstep as gold coins. The minimum quantity you can opt for gold delivery is 0.5 grams.

The purchase price and the buying and selling of Digital Gold are published in real time such that one can compare prices before buying it. This makes the purchase process quicker as well as more transparent.

Features & Benefits

Buy gold without visiting the store

Kept in a safe vault with a reputed custodian

Get gold delivered to your home in just a few clicks.

Instant purchase in 2 clicks-lumpsum and SIP modes available

Start investing for as little as ₹10

Transparent buy and sell pricing

24 karat with 99.5% purity

Who can buy Digital Gold?Why should you buy Digital Gold?How Axis Bank aids buying and selling of Digital Gold

Who can buy Digital Gold?

The eligibility criteria to buy Digital Gold are simple:

The individual should be a resident of India
The individual should have an active Savings bank account or a Current Account

As an Axis Bank customer with a valid Savings bank account, you can easily buy and sell Digital Gold in a safe and secure manner!

However, you are not eligible to buy Digital Gold if you are:

A minor account holder (below 18 years of age)
NRE Customers

Why should you buy Digital Gold?

Digital Gold is not only safe and secure but buying and selling it is easier as compared to physical gold. Here are a couple of other reasons for buying Digital Gold:

Investors should ideally hold some portion of their portfolio in gold since it offers risk diversification. Traditionally gold prices have served as a hedge against high levels of inflation and uncertain economic conditions. While buying and selling physical gold requires you to make provision to store it safely, buying and selling Digital Gold is simple and easy. It offers the same benefits of investing in gold without the hassles associated with handling physical gold.
One can opt for either receiving delivery of physical gold or carrying out a sell back if the opportunity is available. Furthermore, anyone with a bank account and a valid PAN card or Form 60 can buy Digital Gold, which will be safely stored until one wants to redeem it.

How Axis Bank aids buying and selling of Digital Gold

When you buy Digital Gold, the purchase or sale will be carried out through Axis Bank, which is the payment facilitator. You can use the Axis bank mobile or internet banking application for an easy and hassle-free transaction.

The Digital Gold is offered by SafeGold, a digital platform that allows you to check the live buy and sell prices of Digital Gold before you make your purchase. It is necessary to note that these rates can be affected by different factors such as the exchange rates, global gold prices and so on.

When making the purchase, there is a timeframe of 5 minutes during which you should complete your transaction. This is done because gold pricing can be dynamic and may fluctuate every so often.

After confirming the order, verify the OTP on your phone to complete the transaction and have the Digital Gold credited to your account. You can buy Digital Gold for as low as ₹10 and need not save a lump sum amount.

To sell Digital Gold, simply select the quantity you want to sell, check and confirm the market rate and initiate the transaction. After the order is confirmed, the gold will be sold from your account, and the amount will be credited to your bank account within a day.

Buy, Sell & Delivery

How do I buy Digital Gold?

With an active Axis Bank Savings/Current account, you can buy Digital Gold as per your needs. Here is how you can buy Digital Gold:

01
Go to the official Axis Bank website and go to the “Explore Products” section
02
Under this tab, select “Digital Gold” under “Investments”
03
You can also log into the Axis mobile/internet banking application and select “Digital Gold” under “Investments”
04
You can buy Digital Gold online for as low as ₹10 as per the market rates.

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How do I sell Digital Gold?

You can sell Digital Gold from your account. Ensure that you provide your correct Axis Bank savings/current account details while making this transaction. Here is how you can sell Digital Gold:

Note: GST is not applicable while selling Digital Gold

01
Log into your Axis Bank mobile app or internet banking account
02
Go to Digital Gold option and select the ‘sell’ option
03
You can see the prevailing gold price per gm
04
Select whether you want to sell by price or in quantity i.e. per gm
05
Check if the amount of gold holdings in your account is more than the quantity you want to sell

How to get gold delivered at home?

The minimum weight for redeeming or getting delivery of gold coins is 0.5 gm of gold, and the maximum is 20 gm. Here’s how you can get physical delivery of Digital Gold:

01
Log into your Axis Bank mobile app or internet banking account
02
To redeem Digital Gold as per the corresponding options of gold coin (for physical delivery), choose the quantity of the units you want.
03
Check if the Digital Gold holding in your account is higher than the quantity you want to redeem.
04
There will be separate making charges for the gold coins selected on the basis of their weight.
05
The app will instantly show if the gold can be delivered to your address (using PIN code) or not. In case your PIN code is not serviceable, the order will be rejected, and you can opt for a sell-back of your holdings if possible.
06
Make the payment for the making and delivery charges of the gold coins through a valid payment mode. This indicates the confirmation of delivery.
07
Following this, the gold will be delivered to the address you have provided.

Things to keep in mind when purchasing Digital Gold

Buying Digital Gold online comes with a range of benefits, as described above. However, here are some points to remember before you buy and sell Digital Gold:

Trusted Asset

For centuries, gold has been considered as store of value. Investors often flock to gold as safe-haven during market turmoil. Your investment portfolio should comprise different assets and that also includes gold. Buying gold has been one of the oldest investments because largely, daily market fluctuations do not greatly impact gold prices when compared to other assets.

Hedge against Inflation

When the market faces a downward trend and there is a rise in the inflation rate, the value of gold either remains steady or may also increase. This is why, adding gold to your investments not only diversifies your portfolio but also acts as a hedge against many market risks.

Long-term Asset

Gold is a financially sound investment for the long term, and since it’s possible to buy Digital Gold in small quantities over time, you never have to time the market again. Even though Digital Gold has made it easier to sell your gold at any time, it is far better to keep gold in your portfolio over the long term. Buying small quantities of gold over the years can, thus, benefit your investments.

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Frequently Asked Questions

As an asset class, gold is an effective portfolio diversifier. And therefore from an asset allocation standpoint, holding at least 10-15% of your entire portfolio in gold with a long-term investment horizon is a prudent strategy.

Digital gold purchases are certified 24 karat Gold with 99.5% or higher purity. This ensures that you never have to worry about the quality of gold you’re buying and when you sell, you will receive the market price for the same high-quality gold at that time.

For any queries with respect to your gold, you can reach out to care@safegold.in or call on 8881000800. For any issues with regard to payment, please reach out to Axis Bank.

Any Axis Bank customer having an active savings or current account with Axis Bank can use this platform. Customer's PAN number should be available with Axis Bank. Minor account holders & NRI customers not having the NRO account are not eligible to use this platform.

Customer can purchase gold for as low as ₹10 from the Digital Gold platform.

A live buy-sell quote is published on the screen which will be derived from the wholesale bullion market plus a commission to cover operating costs. The actual purchase price paid by the customer will always be transparently published so the customer has a chance to compare with all other sources before entering into a transaction. Gold in grams up to 4 decimal places shall be credited to the customer's account on receipt of funds.

You can buy Digital Gold from Axis Bank Website or Axis Mobile App or Axis Internet Banking. On the website you can find the option under Explore Products > Investments > Digital Gold. On Mobile App & Internet Banking, Digital gold is available in Investments section.

Sell transaction is not allowed for the gold purchased on the same date. However, you can sell your previous gold balance, if any

An invoice is sent to you by email/ SMS after each transaction. It is also available in the Orders section on the dashboard.

One can opt for delivery of physical gold in the form of coins. Since it is not physically possible to deliver a fractional quantity of gold, minimum quantity for which the delivery is proposed to be made has been kept as low as 0.5 grams. Delivery can be sought of gold in various denominations such as 0.5, 1, 2, 5, 10 and 20 gms.

The gold purchased on behalf of the customer shall be stored with a reputed custodian on a consolidated basis i.e. daily purchase across all the customers. The Security Trustee (Vistra ITCL India Limited) acts on the customer’s behalf to ensure that gold balances match with customer holdings on a daily basis, and an independent auditor also confirms the balances with the custodian and Trustee each quarter, to reconcile the amounts.

The proceeds for your sell transaction will be deposited in the linked account of Axis Bank that you have selected at the time of selling. The proceeds will be deposited within 2-4 hours for the successful sell transaction.

Terms & Conditions

User means the customer of Axis Bank Limited (“Axis Bank”) who holds a savings account or current account with Axis Bank.
Digital Gold means 24 karat (physical) gold kept in a vault that the User can purchase from SafeGold. The User can purchase the gold in fractional quantity from SafeGold (defined hereinafter).
Gold Wallet means the virtual wallet maintained by SafeGold where the Digital Gold balance shall be displayed for the User. The Gold Wallet can be accessed by the User on Axis Bank’s Mobile application and internet banking.
Delivery: SafeGold shall deliver the Digital Gold to the User when the User has bought a minimum 0.5 gram of Digital Gold.
The facility to purchase Digital Gold is provided in accordance with the payment services agreement between Axis Bank and Digital Gold India Private Limited (“ SafeGold”) and conditions pertaining to such agreement shall be updated by Axis Bank and Digital Gold India Private Limited mutually in writing from time to time.
The User accepts that it shall be responsible for entering correct details when initiating a transaction for purchase of Digital Gold. In no case shall Axis Bank be held liable for any erroneous transactions incurred, arising out of or relating to the User entering wrong details during transaction.
Axis Bank shall be responsible for only communicating the transaction requests of the User to SafeGold and facilitating the payment for the purchase of Digital Gold. All subsequent activities, including but not limited to, credit/refund of Digital Gold in the User’s Gold Wallet, Delivery of Digital Gold , sending acknowledgement, resolution of complaints regarding quality or quantity of Digital Gold etc., will be carried out by SafeGold.
Axis Bank shall not be responsible for any of the above mentioned activities of SafeGold and does not make any representation, warranty or undertaking in respect of such activities or the service levels of SafeGold in relation to such requests.
Terms and conditions of Axis Bank and SafeGold apply for purchase of Digital Gold. Axis Bank is not responsible for SafeGold’s products, goods, services and offers.
Usage of any SafeGold’s product / service shall constitute a contract between the User and SafeGold and SafeGold and the User acknowledges and accepts any terms and conditions specified by Digital Gold India Private Limited at https://www.safegold.com/terms-of-use, as amended from time to time or as specified elsewhere.
SafeGold and Axis Bank reserve the right at any time, without notice, to add/alter/change/ or vary any or all of these terms and conditions or to replace, entire or in part, this offer by another offer, whether similar to this offer or not, or to withdraw it altogether.
The User acknowledges that there may be delays or deficiencies in service levels by SafeGold, for which Axis Bank cannot accept any liability.
Nothing contained herein shall constitute or be deemed to constitute an advice, invitation, offer or solicitation to sell/purchase any products/services of Axis Bank.
Axis Bank expressly disclaims any liability to any person, in respect of anything done or omitted to be done by any such person by placing reliance upon the contents showcased for Digital Gold on internet banking platform and Mobile application.
The information provided herein is provided by ‘SafeGold’ and has been provided to Axis Bank for showcasing on its digital channels for general understanding and information. Axis Bank holds no responsibility for the accuracy of the information provided by SafeGold.
In connection with Digital Gold, I hereby acknowledge and agree to the following:
I hereby give consent to SafeGold to contact me from time to time in relation to the services/ goods offered by SafeGold.
Axis Bank shall not be responsible for delay/non Receipt of the Digital Gold balance or Delivery of the Digital Gold.
Axis Bank shall not be responsible for any incorrect information with respect to the Digital Gold available on digital channels of Axis Bank.
For any queries the user can contact care@safegold.in or call 088810 00800.
All issues / queries / complaints / grievances relating to SafeGold, if any, shall be addressed to Digital Gold Pvt Ltd directly at care@safegold.in without any reference to Axis Bank. The same shall be addressed by SafeGold within 2 working days of transaction.
All disputes, if any, arising out of or in connection with or as a result of above offers or otherwise relating here to shall be subjected to the exclusive jurisdiction of the competent courts/tribunals in Mumbai only, irrespective of whether courts/tribunals in other areas have concurrent or similar jurisdiction.